How to Start Affiliate Marketing
Affiliate Marketing involves a lot of steps which include deciding on a platform, choosing your niche, Finding affiliate programs that you can join, creating better content, driving traffic to your affiliate website, getting clicks on your affiliate links, converting clicks into sales.
Let's begin with what affiliate marketing is?
When you promote a product of another company that is known as affiliate marketing. If someone purchases that product through your affiliate link, we receive a commission.
You are a salesperson of the company, you are helping the company by the sale you make and in return the company rewards you.
The working structure of affiliate marketing?
Post someone clicking on a link, a cookie gets stored on a device. An affiliate cookie will give you to results:-
It will help your merchant attribute the sales back to the concerned person.
It will hold an expiration date. This is to make sure you get paid even after the buyer delays the purchase.
The next mandatory question that pops up is how much money we get to earn as an affiliate marketer.
On average a successful affiliate marketer can make easily around six or seven figures in a month.
Let's have a look at the seven steps through which we can get affiliate marketing.
1.Deciding on a Platform
Ideally, affiliate marketing can be done on any platform. It is always recommended to generate affiliate sales through at least two channels- Blog & Youtube.
We can add affiliate links to our content while writing a blog, and affiliate links can be added in the description on youtube videos.
2.Choosing your niche
Choosing a niche today is a task as there is a lot of competition. It depends on us how unique our blog turns out to be and focuses only on a specific category.
If we keep our topics in the same category it results in ranking higher in search engines.
3.Finding affiliate programs that you can join
Primarily there are 3 types of affiliate programs to join
A. Low volume and high-paying affiliate programs.
These are focused on niche products and high payouts
B. High volume and low paying affiliate programs
These are focused on products with low payouts but a mass appeal.
C. High volume and High Paying
These are focused on products with a mass appeal which also results in paying high commissions.
4.Creating Better Content
Creating high-quality content becomes mandatory if we require an affiliate site to succeed.
We naturally need your content to answer your visitor’s problem
5. Driving Traffic to our Affiliate Website
Three strategies we need to consider i.e.-
A. Paid Traffic
Also known as PPC, we pay for traffic to our site
B. SEO
It is a practice of optimizing web pages so that we they rank high in search engines.
C. Build an Email List
This list helps us in communicating with your readers every time.
6.Getting Clicks on your Affiliate Links
Having better content does not result in people clicking your affiliate link.
Few things which need to be kept in mind are the context of an article, Placement of links, etc. Refer to the image below on how the affiliate link is placed in midst of an article.
7. Converting Clicks into Sales
Two conversions will take place while we make money. The first conversion is the click to the product page. This is quite helpful to increase our visitor count on our website.
The second conversion is the purchasing of a product by your visitor. In this case, the merchant controls the checkout, and conversion rates go out of control.
Conclusion
Affiliate marketing takes time. And it takes time to convert your sales, primarily our main focus should be the first affiliate sales. As our website grows, we set new goals and we continue experimenting.
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